Facebook Live video is a very effective route to engage with your audience. It’s a brilliant way to talk directly to your followers and - used well - opens up new ways to market your products and services.
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A few of our favourite uses for Facebook Live include:
- Giving a sneak peek behind the scenes at events
- Trailering a forthcoming face-to-face event
- Launching and demonstrating a brand new product
- Answering audience questions
- Creating educational events specifically for your Facebook audience
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If you’ve used or considered live webcasts in the past to reach your audience, Facebook is a more engaging and inspiring way to deliver content. Here are our top tips for getting it right.